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12 Tried & True Strategies for Scoping Out Your Competition

This post Sponsored by Olshan Law. If you have a company that aims high and strives to rise to the top of your respective field, then it’s only natural that you should want to scope out the competition. Knowing where you rank among your competitors gives you

How To Turn Your Fan Page Into A Community

For completeness, let’s begin at the beginning. Not everyone is up on what Facebook is all about. So here are some basics: What is a fan page? It’s a place where your business or special interest followers can engage with you in fun and interesting ways. What

Why Social Media Has To Be Part Of Your Business Strategy

I’m going to tell the story through the eyes of a new website owner. You may be further along the progression, but there are still some things here that the veteran might find interesting. You’ve constructed that killer website. It’s gorgeous. You call your friends, a colleague

Testing Sites for SEO: Seeing what the Crawlers See

Guest post from Anny Solway of Themefuse One of the biggest challenges to improving the search engine optimization on a website is actually seeing what the search engine crawlers see. This is absolutely necessary to have any real idea of where your site stands in terms of

The Winston Churchill Guide To Copywriting

This is an excellent guest post by Rita Mailheau. On May 10, 1940, Winston Churchill became Prime Minister of the United Kingdom after Neville Chamberlain resigned. England had been at war with Germany since September 1939. The same day, the Nazis invaded France, Belgium, Luxembourg and the